Why being passionate about your product will get you nowhere fast
Gone are the days where we sell product features to customers. Products and the technology behind them should be invisible in the sales...
Gone are the days where we sell product features to customers. Products and the technology behind them should be invisible in the sales...
I know you are succeeding when: 1. You have a well-thought-out and professional social media strategy, starting with your LinkedIn...
When you are running a business, it’s a good idea to rate the reasonableness of your potential customer or workmate to help you decide if...
Personally I believe business cards are five-minutes-ago, but before my print friends disagree, let me tell you why you shouldn’t use...
Nigerian scammers are experts in defining their perfect target audience. Their emails are crafted in such a way that they attract the...
I came across this request from a pizza parlor owner on one of the business mentoring groups I participate in. I’ve tweaked it for...
If you do these three things, you’re sure to put your audience to sleep: 1. Starting your presentation with “hello my name is” If you are...
It does happen occasionally, but the rule of thumb is that people buy from people (or businesses) they know, like and trust. And just...
Websites are like business cards – everybody wants one! 👉 [1 min READ] Is Your Business Card A Keeper But websites come with a much...
In my opinion, business cards are five-minutes-ago. That being said, if you still feel the need for one then you want your business card...
I’m wondering when last you changed your LinkedIn profile picture? Take this quick quiz and find out if your picture needs an update....
The real reason you need an elevator pitch is to feel confident. When you have a well-written and well-spoken elevator pitch you have...
Too many job seekers use their resume as a crutch and believe their next job or project will come from sending out loads of resumes. Even...
I love this saying because it always breaks the ice when I am mentoring small businesses. Often the small business owners I meet...
Amazon and the like have changed the retail game forever and now your customers have more options when it comes to buying stuff. When...
If you’ve bought one or two pairs of jeans since you last updated your website then it’s more than likely your website needs a fashion...
Most of us like the idea of being a generalist. Doing a little bit of this and a little bit of that keeps life interesting. But if your...
# 1: Know what you are selling! # 2: Know who you are selling it to! # 3: Know what problem you are solving! If you don’t have a clear...
Don’t let anybody tell you otherwise — running a small business is hard especially when your profit and loss shows more loss than...
Complete these two sentences and your elevator pitch will be ready for prime time. Your first sentence should start with: “I help …” Your...